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Download e-book for iPad: Civic engagement on the move: how mobile media can serve the by J. D. Lasica

By J. D. Lasica

ISBN-10: 0898434904

ISBN-13: 9780898434903

Civic Engagement at the Move appears to be like at how innovative practitioners are utilizing cellular media to interact electorate to resolve difficulties, bridge adjustments and improve neighborhood. cellular media applied sciences supply new instruments for newshounds, executive and nonprofit companies, civic organizers, elected officers, activists and usual electorate to notify, to arrive out to others and to provoke group motion on a variety of issues.
Civic Engagement at the Move, written via J.D. Lasica, info the hallmarks of winning cellular campaigns round civic engagement and offers case reports of a number of winning and rising projects, together with those who got here out of the hot Aspen Institute Roundtable on cellular Media and Civic Engagement.
Noted specialists within the box upload their insights on utilizing cellular media, with an inventory of “Mobile Advocacy Dos and Don’ts” through Katrin Verclas of MobileActive and “A cellular Media User’s advisor” by way of Jed Alpert, CEO of cellular Commons.

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They consider their cell phones a private way to receive information,” Levine said. ” ISIS, in partnership with a Planned Parenthood affiliate in Southern California, offers a hotline where mobile users can ask questions of live volunteers about health issues or sexual practices via instant messaging or text messaging. The groups are hoping to roll out the service nationwide with a GPS technology component. Ben Rigby of Mobile Voter outlined the efforts of the nonpartisan organization Mobile Voter to spur young people to vote in the 2006 elections through the use of text messaging.

Said, “If I’m a consumer in East Palo Alto who has to pay money to text message or to access data services, I probably won’t do it. ” The Report 39 Jeffrey Abramson of Brandeis University raised the issue of equal access to the mobile Internet, drawing a parallel to the widening disparity of income levels in the United States. “Affordability on the Internet is largely solved,” he said. “But mobile phones are expensive and increasingly treated as a fashion accessory. ” Deb Levine of ISIS pointed out that the costs of a traditional mobile campaign are prohibitively expensive for most nonprofits.

Instant messaging and social networks. It features an open architecture, meaning users Katrin Verclas will eventually be able to run a host of other applications on it. OneConnect will alert you when your contacts arrive in town, tell you whether they want to meet and show you a list of their recent e-mail messages that you have left unanswered. 50 Bill Coleman of Cassatt Corp. predicted that the marketplace will shake out and ultimately support perhaps two mobile platforms, just as in the desktop computing space: In 10 years there will be no difference between what you can do on your PC, your TV or mobile device.

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Civic engagement on the move: how mobile media can serve the public good by J. D. Lasica


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